See How It Works
B Entertainment Labs has created two Avatars to test their digital rebirth and they have been very well received. According to NY Science Weekly:
The transformation process for becoming an Avatar is timely and delicate. B Entertainment Labs has a special team of designers who handcraft each creation ensuring it’s quality and uniqueness.
With the success of the first two Avatars, the labs opened up for business on 01/10/10 and hopes for a bright future.